Reading, Slide Deck Available

The slide deck and packet for resource advantage theory is available by clicking on the "Readings" link in the right menu under the "MKTG2000" heading. For Section 1EV, we will review the material on Tuesday, Feb. 5. For Section 01 and Section 02, we will review the material on Thursday, Feb. 7.

Please read the packet ahead of class on Feb. 5 (Section 1EV) or Feb. 7 (Section 1, Section 2) and download the slide deck if you want.