This website remains under construction. If a link does not work, then please let me know.

Courses

This section contains links to courses that I teach including Marketing Analytics (MKTG 3850) MBA Marketing (MBA 6400), Principles of Marketing (MKTG 3100), Retail Management (MKTG 4100), and Sales (MKTG 2650).

Blog

I post thoughts and comments about measurement-related topics such as survey design and analysis. I also discuss issues related to competition.